The “machine shop” of today is much more sophisticated than even a decade ago thanks to advances in equipment, technology, and software. Yet what continues to be true is that it’s not what you have that makes you different or special, it's who you are.
In a 2012 article in Fortune Magazine, Jack Welch, former CEO of GE, asserts that soft culture matters as much as hard numbers. We happen to think he’s right. As individuals, every choice we make is an expression of what we value and how much we value it. For a company it’s not that much different. Here’s what matters to us: